As a trusted partner for all Vital Proteins’ trade shows and retail pop-ups, Choura’s role is far from ordinary. Our relationship with the brand isn’t just transactional but is more of a creative partnership. We deeply engage with the brand’s vision, allowing us to design multi-use structures that skillfully showcase the brand’s latest products for key retailers and consumers.

We pride ourselves on staying in lockstep with our clients. When it comes to Vital Proteins, this means continuously innovating our approach to fabricate custom exhibits that can effortlessly scale and adapt across diverse shows and markets. Our exhibits aren’t just structures but dynamic stages that evolve with the brand, promoting their growth and development.